“Everyday Americans need a champion. And I want to be that champion.”
Hillary Clinton announced her intentions with that line Sunday afternoon indicating she is now in the race for the 2016 presidential election. But who is Hillary Clinton aside from the former first lady to President Bill Clinton of the 90s and the infamous cheating scandal that follows the pair to this day?
The two minute video announcement shows the 67-year-old focusing on middle class Americans and their desire to “do more than just get by” and instead “get ahead.” This middle class demographic includes a same-sex couple about to get married, a single mother, a college student looking for a job, and a business owner.
This time around, Clinton will rebrand herself. In her announcement video, her name is not uttered once, nor does she appear until more than a minute into the video. Clinton subliminally stipulates she will be standing on a platform with initiatives geared towards an equal distribution of wealth as well as same-sex marriage support.
Clinton’s first official stop on the campaign trail came today in Monticello, Iowa during a small meeting with students from Kirkwood Community College. During this meeting, Clinton discussed the incredible amounts of debt students face following graduation as well as problems of the distribution of wealth within the nation.
The White House fight which Clinton faces has less to do with the public becoming familiar with her name, rather than what her name means now. After her years as First Lady, Clinton was elected to Senate, making her the only First Lady in history to do so. She then ran a failed presidential campaign in 2008, losing in the Democratic primary to President Barack Obama.
In 2009, after letting bygones be bygones, she worked under President Obama as Secretary of State but the experience she is illustrating to the public is not one of public office but a role much more personal to the demographic of middle class American: becoming a grandmother and still striving to become the first female president this nation has ever had.
In the days following her announcement she has been noted as stepping away from the high costs of private planes that she was criticized for during her 2008 campaign.
Instead, she is sporting a van aides say Clinton named “Scooby,” after the character from “Scooby Doo.” Clinton was also spotted inside a Chipotle restaurant ordering a burrito bowl, during which she went unrecognized.
In a poll conducted by CBS, 80% of Democrats note that they would consider voting for her. With no other Democrat yet to announce their candidacy for President, Clinton is the frontrunner among the party. The question does still remain whether President Barack Obama will endorse Clinton as well as how much Clinton will try to differentiate herself from her former boss.