A day after adding a “donate now” button to it’s page, which helps non-profits raise money, Facebook will now be introducing automatically played video ads. These ads will play on users’ feeds beginning on Thursday according to the Wall Street Journal.
Facebook has argued in the past that they’re beginning to replace television as the place where people spend their time being entertained. In order to capitalize on that advantage, it makes sense for Facebook to sell video ads because they could have a bigger reach/audience than a normal night on television.
Facebook has about 1 billion+ users. If half of those users saw the same video advertisement before signing in to their page, (and according to statistics, at least 50% of all users log on to the site on any given day) then you have the potential to reach more people globally than the Super Bowl.
The only problem with this scenario is that Facebook is starting to become more and more unpopular here in the United States. Could this alienate fans even more and lead Facebook into facing a “MySpace problem”?
The only positive for Facebook with this new idea is that they might be able to develop their video product with it. A YouTube star might choose to move their videos to their Facebook page exclusively if Facebook was able to promise a percentage of money from the video ads sold on their Facebook page.
For example, if I’m trying to go on Phillip DeFranco’s Facebook page to see his videos, maybe a 30 second ad pops up before I have access to the page or access to each video. In a potential situation, the money made off of those ads could be split between the talent/star and Facebook evenly which would be a better deal than what YouTube offers it’s stars and it helps Facebook continue to grow it’s pageviews.
This could become the first legitimate rival to YouTube in a perfect world.
Anyways, back to the topic at hand…..ads are expected to be 15 seconds long and will play on both mobile and desktop devices. It is estimated that ads could cost $2.5 million each.
There’s an urban myth which has gone around over the years, which has a similar plot to the following video:
On a British Airways flight from Johannesburg, a middle-aged, well-off white South African Lady has found herself sitting next to a black man. She called the cabin crew attendant over to complain about her seating.
“What seems to be the problem Madam?” asked the attendant.
“Can’t you see?” she said ” You’ve sat me next to a kaffir. I can’t possibly sit next to this disgusting human. Find me another seat!”
“Please calm down Madam.” the stewardess relied. “The flight is very full today, but I’ll tell you what I’ll do-I’ll go and check to see if we have any seats available in club or first class.” The woman cocks a snooty look at the outraged black man beside her (not to mention many of the surrounding passengers). A few minutes later the stewardess returns with the good news, which she delivers to the lady, who cannot help but look at the people around her with a smug and self satisfied grin: “Madam, unfortunately, as I suspected, economy is full. I’ve spoken to the cabin services director, and club is also full. However, we do have one seat in first class.” Before the lady has a chance to answer, the stewardess continues … “It is most extraordinary to make this kind of upgrade, however, and I have had to get special permission from the captain. But, given the circumstances, the captain felt that it was outrageous that someone be forced to sit next to such an obnoxious person.” With which, she turned to the black man sitting next to the woman, and said: “So if you’d like to get your things, sir, I have your seat ready for you…” At which point, apparently the surrounding passengers stood and gave a standing ovation while the black guy walks up to the front of the plane.
.. people will forget what you said …. .. people will forget what you did …. .. but people will never forget how you made them feel.
Now, is this story true? NO. But this is a great example and great story of how to combat racism. Hopefully we can end bigotry and racism as time goes by.
Shoutout to our writer Dallas Jordan for sharing this on his Facebook.
Khloe Kardashian is filing for divorce from Lamar Odom … TODAY … TMZ has learned.
Sources tell us, Khloe will be citing irreconcilable differences in her legal docs. The split should be pretty cut and dry — an ironclad prenup which kept all their assets separate … and no kids.
As we reported, Lamar’s bizarre freestyle rap video — in which he brags about cheating on Khloe — was the last straw in their crumbling relationship. Immediately after TMZ posted the video last month, Khloe stopped wearing her wedding ring.
The end was a long time coming … Khloe had expressed dire concerns about the marriage ever since she learned about Lamar’s crack addiction earlier this year, but she forestalled divorce for fear he’d OD or worse.
Beyonce has just released a brand new album which contains 14 tracks and is exclusively available on ITunes. The album costs $15.99 and you can’t buy the tracks individually. In order to have access to any songs, you have to buy the WHOLE album. The album features Drake, Jay-Z and Frank Ocean and there are also videos accompanying the songs.
The album is known as a “Visual Album” and if you are one of the 53 million fans of Beyonce on Facebook, then you recieved a notification telling you that Beyonce was making a “video announcement”.